College Hill Custom Threads
Tony Poston – College Hill Custom Threads
After graduating college, Tony Poston, President of College Hill Custom Threads, decided that joining the rat race was not an option. His passion for the university community and working with students, as well as the Palouse, let him start and keep his business here.
College Hill is a custom apparel company serving organizations on the Palouse as well as more than 300 other universities across the nation.
“College Hill Custom Threads was created to provide fashion forward apparel for the trendsetter on campus. Since then we’ve developed an entire promotional products division, a retail sunglass brand and a corporate division. Each of our subsidiaries was built with philanthropy in mind” said Poston.
So why did Poston decide to break into the entrepreneurial world?
“I wanted to start something I was passionate about and start out at the top. I’m focusing on creating jobs for people and working as a team instead of working for somebody else” said the entrepreneur. “Going and working for somebody else is great, and it’s a great option for some people. But I didn’t want to join a workforce with a bunch of other people looking to move up the ladder.”
Poston has decided to keep his business located in the Palouse over the past 6 years not only because of his loyalty to our community, but also for the economic opportunities. When considering the combination of quality education, healthcare, recreation, and a low cost of living, starting and keeping his business in Pullman was a no-brainer.
“The support from other entrepreneurs and the community is amazing. Especially in Pullman, Cougs want to do business with other Cougs. Cougar nation is really strong, and we wouldn’t have a business without it.”
College Hill Custom Threads has been a sponsor of BTE Bootcamp™ since the first camp, and will be returning in 2017. Poston’s passion for contributing to the economic development of the Palouse was the driving reason to get involved. Not only acting as a sponsor, Poston has also sat on panels and acted as a speaker since the first year of BTE Bootcamp™.
And what value did Poston see in supporting BTE Bootcamp™?
“Growth in the area is in the best interest for the town in the way of creating a larger tax base and improving quality of life. Supporting development is a way to bring in new young families to the area and encourage them to stay after graduation. Having new and exciting business in the area helps to recruit people to work here, as well as bringing in profits for the community.”
Poston also gave some powerful advice for those considering starting their own businesses;
“If you find an idea that you love and are passionate about, you can achieve a lot. Skill and talent and your product will get you so far, but I think that passion is what has taken me the farthest in my company because I’m so focused on moving forward and building and working in an industry that I’m passionate about… Entrepreneurs should realize that people are their greatest assets, not their money or their product. Creating a team mentality with a sense of ownership right off the bat will set you up for success more than focusing on financial gain.”